Dexigner (www.dexigner.com) announced on October 22 that the UK-based saucy lingerie label Agent Provocateur is marketing its 10th anniversary with a relaunched website that gives users an experience of voyeurism. The site www.agentprovocateur.com has been redesigned by Large Design (www.largedesign.com), a London-based web design company, and builds on the famous Agent Provocateur window displays.
Using four "shop windows", visitors to the site can see in the bedroom, bathroom, kitchen and outdoor, with each scene brought to life using a combination of models and mannequins shown posing in different Agent Provocateur lingerie against an illustrated backdrop.
In addition, the online buying system has been improved to make it easier to navigate and buy things. Besides selling underwear, Agent Provocateur has a line of accessories, hosiery and beauty products.
