Label Los Angeles (www.labellosangeles.com), a company which specializes in promoting new and established designers from the Los Angeles area, announced on November 8 the launch of a new online shopping resource specializing in women’s apparel and accessories from Los Angeles-based designers at www.labellosangeles.com.
To set the website apart from the competition, Label Los Angeles and their web design team, Fluidesign (www.fluidesign.com), created a Macromedia Flash and eCommerce integrated site. The technology makes the online experience fluid as shoppers navigate the site by item or designer.
The website promotes Los Angeles fashion by providing the backgrounds of emerging designers and offering trend reports on Los Angeles style. Current designers sold on Label Los Angeles include Amy Tangerine, Capital Tailors, Eisbar, Ella Moss, Grey Ant, Ticci Tonetto and Oligo Tissew.
Label Los Angeles co-owner Katie Bogue said that Label Los Angeles wants to create a boutique experience online, and that instead of just a shopping cart, Label Los Angeles offers a fun, stylish and easy-to-navigate website that includes unknown designers as well as recognized brands.
