Premier e-commerce design, development and managed services provider - Fry, Inc. (http://www.fry.com), recently embraced the challenge to overhaul the web site's design of its long-time customer - Godiva Chocolatier, a leader in fine chocolates business (http://www.godiva.com). In consequence, web site's visitors can now enjoy the efficiently conveyed new message of the sweet company who now boasts a refurbished and more sophisticated vision, characterizing its up-to-date brand identity.
The newly-completed re-design initiative gave a strong innovative impetus to the existing web site's evolution, adding more customer-based values and marketing capabilities. The improved version of the site's look anf feel bring more reliability and flexibility in the shopping environment. Customers will find an excitingly reflected new brand identity that enabled the availability of numerous new products, presented colourfully online.
What visitors to the site can benefit from the newly-revamped web presence of Godiva Chocolatier is the availability on numerous eye-pleasing features. The site presents brand new photography that gives detailed idea of the product line and perfectly complements the traditional options such as the gift selector service and personal account function. The redesign initiative is also in force for the Home page and Shop Online pages that were added more space for holding between one and five different promotional messages.