Blizzard Internet Marketing, Inc. (www.blizzardinternet.com), a Glenwood Springs, Colorado-based web design and hosting company whose customer base consists mainly of independently owned hotels, motels, bed and breakfasts, country inns, vacation rentals and resorts, announced on November 18 the launch of the new website design for the Eastland Park Hotel (Magna Hospitality Group).
The Eastland Park Hotel (www.eastlandparkhotel.com), located in Portland, Maine, opened its doors on June 15, 1927. The hotel is rich in tradition and conveniently located in the heart of downtown Portland's acclaimed arts and shopping district, including the Portland Museum of Art.
The Magna Hospitality Group (www.magnahospitality.com) hired Blizzard Internet Marketing, Inc. in October 2003, initiating work with the new website design for the Cartwright Hotel (www.cartwrighthotel.com) in downtown San Francisco.
In addition to currently designing websites for 5 of the Magna properties, Blizzard is also actively promoting 15 properties, focusing on building high-quality traffic through proven Internet marketing strategies, and ultimately increasing bookings.
Magna is utilizing Blizzard’s newest edition of the Blizzard Tracker, ROI Edition, which will allow Blizzard to analyze the effectiveness of PPC campaigns, such as in Overture, as well as track conversions, including the dollar amount spent through online bookings.