The search engine KaZaZZ! (www.kazazz.com) announced on October 18 the launch of its online auction network KaZaZZ! Auctions (www.kazazz.com/auctions), which allows consumers the ability to buy and sell a wide variety of products and services online. The new auction site includes a simple interface, free membership and a $10 free credit for signing up as a new member. In addition, all fees related to the new auction network will be waived until January 1, 2005.
Karl Hall, chief executive officer at KaZaZZ!, said that that is an important new service for both KaZaZZ’s consumers and business customers, and that KaZaZZ’s goal is to eventually integrate auctions within its search results and as part of its advertising packages.
Beside the new online auction network, the KaZaZZ! Personalized Search Engine features web, news, shopping, mp3 and picture search, as well as personalized search suggests for consumers based on their specific areas of interest using KaZaZZ’s patent pending search technology called Intelli-match (Mind Reader).