On November 16 BizRate.com Inc. (http://BizRate.com) unveiled Shopzilla (http://shopzilla.com), a Los Angeles-based shopping search engine, aggregating and organizing more than 25 million products from over 45 000 stores. In conjunction with this launch, the company has changed its corporate name to Shopzilla, Inc. to better position it as a broad-based shopping site. By combining the largest index of products and stores with the most powerful shopping search technology and a memorable name, Shopzilla is well positioned to become the site consumers use to start their online shopping. Shopzilla, Inc. also operates the BizRate consumer feedback network and powers shopping search for many of the web's largest consumer sites, including AOL, Lycos, Time Warner's RoadRunner, and many others.
In addition to having the most products and stores indexed, Shopzilla's patent-pending shopping search engine makes finding anything a snap. Shopzilla uses ShopRank(TM), a proprietary algorithm that simultaneously weighs multiple factors, including contextual relevance, price, availability, store ratings, and popularity, to instantly return accurate results. Shopzilla also automatically corrects spelling mistakes, understands weights and measures, and intelligently corrects brand names for the right products.
Chuck Davis, president & CEO of Shopzilla, Inc., said that Shopzilla focuses on finding any product, including the toughest unique searches, from angora sweaters to zebra tights, since those are the searches which ultimately create consumer loyalty. Farhad Mohit, Chief Product Officer of Shopzilla, Inc., said that Shopzilla set out to build a platform that could scale orders of magnitude beyond today's best technologies in order to handle the unique demands of indexing, organizing and searching all the world's products and stores, and that Shopzilla has six patents pending on its innovations and is excited about continuing to push the envelope of shopping search for our users.
