Feedster (www.feedster.com), a rapidly growing search engine for online content and weblogs published using RSS, a method of describing news or other Web content available for "feeding" from an online publisher to Web users and a newly popular XML standard, announced on August 16 that its RSS search feeds will soon contain context-targeted ads from Kanoodle, Inc. (http://kanoodle.com), a leading provider of sponsored links for search results and content pages.
Scott Rafer, CEO of Feedster, positive that his company delivers the most relevant search results from professional news sources and individual commentary, said that integrating ads will help Feedster grow its business. Mark Josephson, SVP Marketing and Business Development for Kanoodle, added that Kanoodle is committed to providing its partners with the most relevant ads and its advertisers with access to the best audiences, and that Feedster’s customers will now receive the highest quality sponsored links alongside their RSS content.
