icrossing (www.icrossing.com), a leading search engine marketing firm serving its clients with Natural Search Optimization, Paid Search Management, Search Analytics and Search Intelligence, announced on October 14 that it was selected by Discovery Communications (http://corporate.discovery.com), a leading global real-world media and entertainment company the company operates 19 television brands including Discovery Channel, to provide search engine marketing services for its website Discoverystore.com (http://Discoverystore.com).
Danelle Sabathier, Marketing Manager for Discoverystore.com, said that Discovery Communications selected icrossing because of their technical skills and history of achieving outstanding results upgrading the search engine visibility of highly branded sites like Discoverystore.com, and that Discoverystore.com is very pleased with the significant upswing in visits, sales and conversion rates that it has experienced.
Jeffrey Herzog, icrossing's CEO, said that icrossing is proud to add Discoverystore.com to its fast growing client base of exceptional companies, that highly branded firms like Discovery need to have correspondingly high rankings on the leading search engines, and that search engine visibility is the gateway to optimizing Discoverystore.com’s online business.