Danny Sullivan, the patron blogger of search engine happenings, has written an article, in which he analyzes the good and the bad sides of the search engine marketing organization SEMPO (www.sempo.org), and in which he announces his resignation from the group's advisory board in the hope that the group now has its own legitimacy on which to run. The article can be found on the search engine marketing website SearchEngineWatch.com at http://searchenginewatch.com/sereport/article.php/3405021.
At its most recent meeting, SEMPO officials said the group would be more communicative and aggressive in pursuing common services, like search-related studies. Several search executives heavily criticized the group for not offering enough service to members.
